The technical anomaly popularly called the “Santa Claus Rally” describes the abnormal positive returns the market experiences in the last month of the calendar year. Logic would suggest that the optimistic behavior of market participants due to the holidays, combined with higher sales during the busiest shopping season of the year, justify the movement in stock prices, but shouldn’t this seasonality be priced into the market already? After all, the New York Stock Exchange (NYSE) is one of the world’s largest and most efficient markets with sophisticated, complex traders building events like the holiday shopping season into their respective models.Read more